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This year I have been on a mission of self improvement, and not just trying to be a better person but trying to be a better writer, blogger, photographer, graphic artist and more techno-wise. In fact I have undertaken so many short courses, workshops, podcasts, challenges and joined so many Facebook forums that my head is in a constant spin!
I’m constantly worried about my SEO (site engine optimization), blog content, photo sizes, website speed, Google analytics, website presentation, social media presence and the list goes on and on. I think I have reached the point where I want to scream from the rooftop: “Enough! I can’t possibly absorb anymore information to help improve my blog”.
Do you ever feel this way? This overwhelming feeling of not being good enough or smart enough to learn and understand the deluge of new information that is thrust at us every single day? It is pure and simple “information overload” and I believe it is making a lot of us feel inadequate and not good enough.
And if that isn’t “enough” the rules are constantly changing. Every other day I read a Facebook post that informs me that Google SEO has changed the rules, Facebook has also made a lot of changes on their social media platform, Instagram is forging ahead and Pinterest is the new “go to” social media. I was recently told during one of my workshops that it is best to select one social media platform and concentrate on that, which is probably very good advice.
Recently I made the fatal mistake of having my website critiqued by a highly experienced website designer and blogger, who recommended a multitude of changes to my website and even told me “to put more of myself into my blog posts” and that my travel posts “was like reading the history section of the Lonely Planet”. Ouch, that hurt! I think if I put anymore of myself into my blog posts I would be describing my dull daily routines and I’m sure my readers don’t want to know about that!
Hence I am in the middle of re-designing my website to make it more attractive and user friendly to my readers and this I don’t mind doing as it was long overdue for an overhaul. However when I was advised that there were some critical errors with site speed and that my website lacks a site map, I was completely overawed. I got this terrible feeling of being in over my head in deep poo poo!
Four years ago when I started up my little blog I had no idea that it was going to absorb me body and soul and take up so much of my precious time. It was at that stage just an interest or hobby. Now I find myself creating a living from the blog and associated freelance writing assignments, it is as though I live and breath it.
I know I harp on about self improvement and updating your technical skills all the time, but at this present moment I feel as though I’m in “information overload”. I don’t know whether I want to have the “perfect” website with all the latest plugins and widgets. I also don’t know whether I want to spend more time promoting it via social media a hundred times a day and sending out countless email newsletters.
So I have decided to be “good enough” as I am. I will keep plugging away but I’m going to try and ignore all the articles about how to improve my blog, grow my readership and monetise my blog. Sometimes I feel you have to be content with what you have rather than striving for perfection all the time.
I think our biggest downfall is the competitive world we live in and desiring everything that others have. You know the saying “the grass is always greener on the other side”? I look at other travel blogs and compare them to mine all the time and think “they are much more attractive, better written, more informative, etc, etc”. It is difficult putting a handle on it, keeping it real and working within your limitations.
So my message is: Yes, by all means seek ways to improve yourself by undertaking courses and such, but at the same time keep it real and don’t let yourself become overawed or out of your depth with the experience, (like I have!) Be good to yourself and remember as long as you are happy you are “enough”.
What are your thoughts? Do you think we all put a lot of pressure on ourselves to be perfect?
Kathy was a 50 something year old when she started up this blog 6 years ago, but has since turned over another decade and is now in her early 60s. She is married with two adult children and lives on the Tweed Coast of New South Wales, Australia. Kathy enjoys living life to the fullest and loves to keep fit and active by maintaining a healthy diet and exercising regularly. Some of her interests include reading, photography, travelling, cooking and blogging! Kathy works part-time as a freelance writer but her real passion is travelling and photographing brilliant destinations both within Australia and overseas and writing about it.
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